Very interesting article about a clever law firm marketing strategy from the Associated Press:
"A racy billboard proclaiming, 'Life's short. Get a divorce,' caused such an uproar that city workers stripped it from its downtown Chicago perch after a week.
"It wasn't so much about the partially clothed man and woman on the law firm's ad. It was the phrase that lawyers Corri Fetman and Kelly Garland chose that drew scores of complaints from neighbors and from other attorneys who said it reflected poorly on their profession."
See the lawyers' website here.
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